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ISSUE NO. 613
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Part of an all-new 21-part series - Click here for part one!
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JANUARY 1963
Continuing our series on DC editor Mort Weisinger's unique "Coming Super Attractions" ad campaign! This time, it's back to the "new look" CSA format, with a universe stripe and Johnny DC.
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The first story is one of my favorite, the introduction of Nightwing and Flamebird, the "Dynamic Duo of Kandor." Jimmy faces old age in box two, and in third box repeats the middle box in previous ad.
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FEBRUARY 1963
The ad below is another temporary throwback to the "old" CSA look. Although there's plenty of words, the images are slowly becoming dominant.
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The ad below is a duplicate of the previous ad, except He-Man Clark has replaced Perry exposing Superman's identity.
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MARCH 1963
Hey look, suddenly we're back to the "new look" stripe format! There's a story about the Phantom Zone in box one, box two has another case of someone suddenly getting super powers, and in box three, Lois Lane faces old age. Note: The text takes special pains to note that Lana was HAPPY that Lois became a hag. Nice!
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BELOW: The CSA format applied to the first Superboy TV show.
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