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DC IN-HOUSE ADS - PART ONE OF TWELVE
DIAL H FOR HERO!

Hi reader! Welcome to Dial B for Blog volume three, featuring NEW issues every weekday all summer long -- as previewed in DBB #501. This issue kicks off a 12-part tribute to the DC in-house ads of designers Ira Schnapp and Gaspar Saladino
, arranged by theme, with a new installment every MONDAY.

As the creator of this blog, I took my pen name from DC's Robby Reed character, introduced in DC's House of Mystery #156, January 1966. The character was created by writer Dave Wood and artist Jim Mooney (more on him tomorrow!).

To celebrate the return of Dial B for Blog, and introduce it to new readers, we present every ad ever published for DC's "Dial H for Hero" series, plus several amazing extras from me, Robby Reed, creator of this blog and author of this paragraph!
Welcome back!


dialbforblogHouse of Mystery #156, January 1966
Introducing Robby Reed and the "Dial H for Hero" series

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Showcase Presents "Dial H for Hero"
A recent book that reprints the complete "Dial H" series in black and white, with a recolored cover. Sockamagee! Look at that polished dial shine! Speaking of which...


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Where did I, Robby Reed get my amazing dial? The story was revealed in House of Mystery #156, January 1966...

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House of Mystery #158, April 1966 -- Mystery In Space #107


Robby

Robby Reed and Radar-Sonar Man,
who was featured in House of Mystery #157, March 1966
(Illistration from Amazing Heroes #1, art by Kevin Nowlan)


 Strange Adventures #192 -- House of Mystery #161, September 1966


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Destination Cool, 1966
Robby shares an ad with the his pals, the Teen Titans, Ultra and Balloon Buster.
dialbforblogHouse of Mystery #162, October 1966 -- Unexpected #97
dialbforblogHouse of Mystery #163, December 1966 -- Blackhawk #227
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Robby Reed meets his imitator, Ben 10
The imaginary team-up you've been waiting for!

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House of Mystery #165, March 1967
Robby's most bizarre transformations: Whoozis, Whatzis and Howzis.
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ABOVE: Panel from New Adventures of Superboy #49, January 1984, which updates the old poster by adding more heroes to show ALL the original Robby Reed "Dial-H" superstars. My favorite is Hypno-Man!

dialbforblogHouse of Mystery #172, Jan.-Feb. 1968 -- Our Fighting Forces #111
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Direct Currents
featuring House of Mystery #173, May 1968

My original series ended in House of Mystery #173.
What happened to me after that? I forget. Really!
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After regaining my memory, I went looking for my lost dial, and...
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The art in this story was by Metamorpho's Ramona Fradon.
After Mighty Moppet, I turned into The Human Starfish, then Plastic Man!
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But eventually Plas beat me -- and even called my dial "ridiculous!& quot;
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Then I split into two people, and became as supervillain called "The Master."
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I regained my identity in Superboy #49, January 1984...
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After this trauma, I laid low until DC's "Silver Age" event in 2000...
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In Brave and Bold #9, February 2008, I revealed to Tin of the Metal Men the
language used to make the letters in my dial: INTERLAC!
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The in-house ad pictured below is a FAKE ... or IS it?

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Coming soon to a theater in your dreams...
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The original promos (below) used to create the DBB ad (above).
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